Funeral homes are rarely businesses you associate with fun surprises, but that’s changing in a big, big way: This funeral home is offering the chance to score a limited holographic prayer card of your deceased loved one with every wake.
Simply brilliant. Bringing a little Pokémon inspiration to the wake experience is a truly thoughtful touch!
At Rossi Funeral Home in Scotch Plains, NJ, wakes are more than an opportunity to say goodbye—they’re a chance for grieving families to collect a limited edition holographic prayer card featuring a photo of the dearly departed with a rainbow sheen and tasteful foil finish. These shimmering, commemorative mementos constitute one in every 30 prayer cards, meaning only a few lucky mourners per service will draw one from the stack next to the wake’s guest book. Aside from traditional elements like a photo, prayer, and lifespan dates, the shiny remembrance keepsakes will also list the departed’s signature attack and energy type (Fire, Water, Psychic, Grass, etc.).
“The Pokémon card model allows us to incentivize and reward the bereaved for making time to pay their respects to the dead,” explained Frank Rossi Jr., the owner of Rossi Funeral Home, who had the idea to turn prayer cards into rare collectibles after seeing an Internet video of Costco shoppers brawl over packs of Pokémon cards. “Since debuting the holographic prayer cards, we’ve not only seen an uptick in attendance at all wakes, but also in fights among mourners eager to nab a holographic prayer card and sell it to other friends and family members of the deceased for a profit.”
Amazing. What a meaningful gesture to grieving families.
Wakes are difficult, emotional times for people who’ve lost a loved one, which is why it’s so heartwarming to see Rossi Funeral Home celebrate the dead by making their prayer cards exciting, aesthetically unique collector’s items. Other funeral homes take note, because this is how you do remembrance!
